KEEP Eco Store
Keep Eco Store is a store selling only sustainable items and handmade crafts. It is also a space that can be converted for craft workshops, meditation and related events. The client wanted a minimal linear logo featuring a hand so to focus on the handmade nature of the products. Typography in the logo was kept extremely simple so it melded into the imagery. With a linear sans serif font as the logo font, I extended the branding to include a contrasting large decorative serif that could be used in different weights extending to extra bold and at oversized scale to really play up the contrast.
LOGO, BRANDING, COPYWRITING, INSTAGRAM TEMPLATE
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